What Is Reference-Based Pricing and How Does It Work?
Understand Reference-Based Pricing: learn how this healthcare model sets defined payment limits for services to manage costs.
Understand Reference-Based Pricing: learn how this healthcare model sets defined payment limits for services to manage costs.
Reference-based pricing (RBP) offers an alternative strategy for managing healthcare costs. It establishes a cap on the amount a health plan will pay for a specific healthcare service, moving away from traditional negotiated rates. Unlike conventional insurance, RBP sets a predetermined maximum payment based on a benchmark. This method aims to introduce greater transparency and predictability into healthcare expenses for both employers and individuals.
Reference-based pricing establishes a maximum payment amount, known as the “reference price,” for medical procedures, services, or supplies. This approach departs from traditional insurance models that rely on negotiated discounts from providers’ often-inflated billed charges. The core idea is to pay a fair price for services rather than accepting charges that may lack transparency.
The reference price is determined by benchmarking against an objective standard. A common method uses Medicare reimbursement rates as a baseline, often with an added percentage, such as 120% to 300% of Medicare pricing. Other benchmarks include proprietary databases of historical claims data or a provider’s actual costs plus a profit margin. The goal is to identify a reasonable value for medical services, avoiding arbitrary provider billing practices.
This model shifts from relying on network discounts to implementing a pre-defined payment ceiling. Traditional Preferred Provider Organization (PPO) models apply a discount to a facility’s chargemaster price, which can be substantially higher than the actual cost of care. RBP sets a specific payment amount based on an established benchmark, aiming for a more objective framework. This allows RBP to pay a price closer to the actual, reasonable cost of the service, unlike traditional plans that discount inflated prices.
When a patient receives care under a reference-based pricing plan, the healthcare provider renders the service and submits a claim. A third-party administrator (TPA) or plan administrator processes this claim. The TPA audits the claim for accuracy, identifying the actual cost of care, including services and materials.
The TPA reprices the claim based on the established reference price, the maximum amount the plan will pay for that service. The plan pays the provider up to this reference price, which includes any applicable coinsurance, copays, or deductibles from the patient’s plan. If the provider’s billed charge exceeds the reference price, the provider may bill the patient directly for the difference, known as “balance billing.”
Patients are informed about the reference price for planned procedures and their potential financial responsibility by the plan or TPA. This provides transparency, allowing patients to understand the maximum coverage and potential additional charges, empowering informed decisions.
Patients covered by a reference-based pricing plan must actively manage their healthcare costs. A crucial initial step involves a pre-service inquiry to understand potential costs and the specific reference price for any planned medical procedures. This helps patients anticipate their financial responsibility before receiving care.
If a provider’s billed charges exceed the reference price, patients may receive a balance bill. In such instances, patients might engage in direct negotiations with providers to settle the outstanding balance. This negotiation could involve discussions to accept the plan’s payment as payment in full or to agree upon a reduced amount.
Many RBP plans offer patient advocacy services, often provided by the TPA. These services assist patients in understanding their out-of-pocket responsibilities and help negotiate with providers regarding balance bills. Patient advocates work to resolve disputes and set realistic expectations.
Employers often implement reference-based pricing to gain greater control over healthcare expenditures. Self-funded employers, who directly bear the financial risk of employee healthcare claims, have a strong incentive to manage costs.
By adopting RBP, employers move away from traditional PPO networks and their fixed premiums. This allows them to directly influence service pricing, rather than relying on insurer-negotiated rates based on inflated charges. RBP enables employers to set their own prices for healthcare services, often based on Medicare rates or other objective benchmarks. This provides a clearer understanding of the true cost of care and helps employers avoid unpredictable high costs.