What Is Individual Health Insurance?
Understand individual health insurance: what it is, how it works, where to find it, and key factors for personal health coverage.
Understand individual health insurance: what it is, how it works, where to find it, and key factors for personal health coverage.
Individual health insurance provides medical coverage purchased directly by an individual or family, distinct from employer-sponsored benefits or government programs. It helps cover the financial costs associated with healthcare services, offering financial protection against unforeseen illnesses or injuries.
Individual health insurance refers to health coverage a person or family purchases directly from an insurance provider or through a marketplace. This differs from employer-sponsored group plans, where coverage is arranged and often subsidized by an employer. With individual plans, the policyholder is responsible for the full premium, though income-based subsidies may be available. Individual policies are not tied to employment, offering continuity of coverage even with job changes.
Government programs like Medicare and Medicaid also differ. Medicare serves individuals aged 65 or older, younger people with certain disabilities, and those with End-Stage Renal Disease. Medicaid provides coverage to low-income individuals and families based on specific income and household criteria. Individual health insurance is for those without employer-provided insurance or who do not qualify for these government programs.
Many individuals seek individual health insurance, including the self-employed, freelancers, gig workers, and those whose employers do not offer health benefits. Early retirees not yet eligible for Medicare often use individual plans to bridge coverage gaps. Individuals opting out of employer plans or transitioning between jobs also find individual coverage suitable.
Individuals can acquire health insurance through several primary avenues. The most recognized is the Health Insurance Marketplace, also known as an exchange, a government-regulated platform established under the Affordable Care Act (ACA). Websites like Healthcare.gov serve as federal marketplaces, while some states operate their own exchanges, allowing consumers to compare and purchase plans. These marketplaces also determine eligibility for financial assistance, such as premium tax credits, which can reduce monthly costs for many enrollees.
Enrollment through the Marketplace typically occurs during an annual Open Enrollment Period. Outside of this period, individuals may qualify for a Special Enrollment Period (SEP) if they experience certain qualifying life events. These events include losing existing health coverage, getting married, having a baby, adopting a child, or moving to a new area. A SEP generally allows a 60-day window following the event to enroll in a new plan.
Beyond the government marketplaces, individuals can also purchase health insurance plans directly from private insurance companies. This “off-exchange” option provides access to plans that may or may not be available on the Marketplace, though financial subsidies are generally only accessible for plans purchased through the Marketplace. Another resource is an insurance broker or agent, who can assist individuals in navigating various plan options from multiple carriers, both on and off the Marketplace. Brokers can offer personalized guidance to help identify suitable coverage based on individual needs and budget.
A premium is the recurring monthly amount paid to maintain active health insurance coverage. This payment secures access to the plan’s benefits. The average full-price monthly premium for Marketplace coverage in 2024 was around $603, though most enrollees receive premium subsidies.
A deductible is the amount an individual must pay for covered healthcare services before their insurance plan begins to contribute significantly. High-deductible health plans (HDHPs) have specific minimum deductibles set for individual and family coverage.
Copayments, or copays, are fixed dollar amounts paid for specific services at the time of care, such as a doctor’s visit or prescription refill. Copays typically apply even before the deductible is met and vary based on the service type, with specialist visits often having higher copays than primary care appointments. Coinsurance represents a percentage of the costs an individual pays for covered services after their deductible has been satisfied. For example, with an 80/20 coinsurance arrangement, the insurer pays 80% of the bill, and the individual pays the remaining 20%.
The out-of-pocket maximum is the highest amount an individual will pay for covered healthcare services within a plan year. Once this limit is reached through payments for deductibles, copayments, and coinsurance, the plan typically covers 100% of additional covered costs for the remainder of that year. For 2025, the out-of-pocket limit for Marketplace plans cannot exceed $9,200 for individuals and $18,400 for families.
Individual health plans also come in different structures, such as Health Maintenance Organizations (HMOs) and Preferred Provider Organizations (PPOs). HMOs typically require members to choose a primary care provider (PCP) within a specific network and obtain referrals for specialist visits. PPOs generally offer more flexibility, allowing members to see out-of-network providers, though usually at a higher cost. Factors influencing plan costs include age, geographical location, and the chosen plan’s metal tier (e.g., Bronze, Silver, Gold, Platinum), which indicates the actuarial value or the percentage of costs the plan covers.
The enrollment process begins with preparation. Individuals should gather essential personal and financial information, including Social Security numbers, federal tax returns, and household income details. This information is crucial for determining eligibility for premium tax credits or cost-sharing reductions.
Next, shop for and compare available plans. This can be done through Health Insurance Marketplace websites, directly on private insurer websites, or with an insurance broker. Consumers compare plans based on elements like premiums, deductibles, copayments, coinsurance, and out-of-pocket maximums to select a plan that aligns with their healthcare needs and budget.
Once a plan is selected, submit the application. This typically involves completing an online form, inputting all gathered personal and financial data. Following submission, a review period occurs where the marketplace or insurer may request additional documentation to verify the information provided.
Upon successful verification and approval, make the initial premium payment to activate coverage. Coverage generally begins once this payment is processed. The policyholder will then receive confirmation documents, including policy details and identification cards, necessary for accessing healthcare services.