How Expensive Is It to Live in Wisconsin?

Understanding the financial landscape of a new region is a primary consideration for anyone contemplating relocation or seeking to manage their household budget more effectively. Wisconsin, known for its diverse environment, presents a unique blend of urban centers and expansive natural areas. Examining the various expenses associated with living here can provide a clear picture of what individuals and families might expect.

Overall Cost of Living Index

Wisconsin’s overall cost of living generally aligns with national averages, though some components exhibit variations. The state’s overall cost of living is approximately 3% higher than the national average. This figure considers a comprehensive range of expenses, including housing, utilities, groceries, transportation, and healthcare. While the overall index suggests a slight premium, a deeper dive into specific categories reveals a nuanced financial picture for residents.

Housing Costs

Housing consistently represents the most significant portion of a household’s budget. In Wisconsin, the median home purchase price was around $302,700. For those preferring to rent, the average rent for all property types across the state was approximately $1,320. A one-bedroom apartment averaged about $1,232 per month, while a two-bedroom unit averaged $1,443 monthly.

Property taxes in Wisconsin are a notable expense, with the state having one of the highest average effective property tax rates nationally at 1.59%. These taxes are assessed by local jurisdictions based on the market value of properties. Rates are determined by the revenue needed to fund local services such as schools and emergency services.

Daily Living Expenses

Managing recurring daily expenses is central to financial planning. Utility costs for a typical Wisconsin household average around $395 per month, encompassing electricity, heating, water, and garbage services. Internet services generally add another $65.70 to monthly utility outlays.

Food expenses constitute another substantial part of the daily budget. An individual in Wisconsin can expect to spend approximately $385 per month on groceries. For families, monthly grocery bills can range from about $470 to $668. Dining out also contributes to food expenditures, with an inexpensive meal averaging $16.36.

Transportation costs are influenced by both driving habits and the availability of public transit. The average price for gasoline in Wisconsin was approximately $3.33 per gallon. For those utilizing public transportation, a single local transport ticket costs around $1.99, and a monthly pass averages $61.80. Car insurance premiums in Wisconsin can vary, with reported averages ranging from $139 per month to around $1,924 annually for full coverage.

Healthcare and Other Major Expenses

Healthcare costs are a significant consideration for all residents. An average doctor’s visit in Wisconsin can cost around $163. Health insurance premiums also contribute to these expenses; employer-sponsored plans average approximately $140.42 per month. For those purchasing individual plans through the marketplace, a Silver plan averaged $608 per month. A family plan, covering a 40-year-old with two children, averages about $1,483 per month.

Beyond daily and healthcare costs, other major expenses impact overall affordability. Wisconsin has a graduated state individual income tax system, with rates ranging from 3.50% to 7.65% across four income brackets. The state sales tax rate is 5%, with an average combined state and local sales tax rate of 5.70%.

Childcare expenses can represent a substantial financial burden for families. For infant care in a center-based facility, the average annual cost is approximately $13,572. For a four-year-old, center-based care averages $11,128 annually. These costs vary by location, with urban areas typically having higher rates. Education expenses, such as in-state undergraduate tuition at the University of Wisconsin-Madison, were $12,166.46 for the 2024-2025 academic year. Other campuses within the University of Wisconsin System offer varying resident tuition rates, generally ranging from $6,000 to $10,500.

Income and Regional Variations

Understanding typical income levels provides important context for the cost of living. The average household income in Wisconsin was $99,059, with a median household income of $75,670. The per capita income for the state stood at $42,019. While these figures indicate a certain earning potential, the actual affordability depends heavily on individual spending habits and geographic location within the state.

The cost of living, particularly housing, varies significantly across Wisconsin’s diverse regions. Major metropolitan areas like Madison and Milwaukee typically present higher expenses compared to smaller towns and rural communities. For instance, a one-bedroom apartment in Madison averaged $1,466 per month, significantly higher than the statewide average. Rural areas generally offer more affordable housing options, helping to balance the overall cost of living for residents outside the larger urban centers.